16.5.12

Feedback / Concept Boards

Main issues raised in the crit feedback...

Weaknesses / issues
- Flyers with retro technology don't communicate clothing
- Kenny type looks too much like KEN-NY
- Need to finalise more deliverable's
- Think about online presence of the shop
- Boards need proper alignment
- Develop distribution
- Set of 3 posters need to communicate individually as well as a set
- Define target audience
- Consider stock / format / size
- Add more descriptions to boards
- Consider shop display
- Discount vouchers

Strengths
- Logo has a clear, well communicated concept
- Nice typeface, did you make it?


(its going to be a busy few weeks)

Action Plan
- Finalise list of deliverable's / products
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