9.2.12

'Book Works' Rationale

Brief
Create an edition of 5 books visually and contextually communicating one of the following - a colour, typeface, sound or shape

Who needs to know?
People attending the book fair in Leeds University.
Students, creative's, people with an interest in craft / books / print
Designers / photographers / artists....

What do they need to know?
What the message / content of the book is about without the aid of text

Why do they need to know?
Because a clear context will let people know what they are buying. This should increase the sales of the book depending on the final content / form and concept for the book.

What will they respond to?
Edition of 5 printed books, possibly including poster pull outs

Primary Research
Visual research and development of each of the 4 choices
Research and test appropriate print / binding methods


Secondary Research
Contextual research of each of the 4 options.
What is a book? - question and see how far the concept of a book can be developed
Research into appropriate stocks / substrates / special print techniques / laser cutting

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